by Chad Root | Feb 22, 2019 | Website Design and Development
If you’ve made any type of Google search over the past couple of years (heck, the past couple of minutes!), you would have seen results called “rich snippets.” They usually consist of an image, maybe a rating, and a short description of the search result. This method...
by Chad Root | Feb 22, 2019 | Website Design and Development
The fundamentals of a high-quality web marketing program In today’s business world, it’s vital to have some sort of web presence. What that presence looks like varies greatly depending on your business, potential client base, and business goals (among other things)....
by Chad Root | Feb 22, 2019 | Website Design and Development
At Spearhead Sales and Marketing, we keep a close eye on the big players in the marketing world. Who’s bigger than Google when it comes to digital, marketing, SEO, and mobile? No one. In light of that, here’s something they’ve been working on – concerning mobile – for...
by Chad Root | Nov 30, 2018 | Website Design and Development
Show people what you do, how you do it, and how it affects your customers. Here are 10 motivations to consistently publish your work: Cement your brand by showing the results of your work. Help people understand how to use your products or services. Tell a story with...
by Chad Root | Mar 23, 2017 | Marketing Directors Favorites, Website Design and Development
There are over 100 tips to help you immediately get more from your website. The purpose of this web planning guide is to give you a shortcut for learning what has taken us 10 years to learn the hard way. If you’ve ever been part of a website project, you know all too...
by Chad Root | Nov 14, 2016 | Website Design and Development
Gone are the days of “brochure” sites and just having a “web presence.” Today’s sites are all about customer engagement. And Bounce Rate is one key metric in accessing your engagement strategy. Learn what it is, how to evaluate it, and...
