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The Strategy Behind Best Google Pay-Per-Click Ads

The Strategy Behind Best Google Pay-Per-Click Ads

by tommyt | Apr 9, 2021 | Digital Advertising, Marketing Strategy, MarTech

The Best Strategy Behind Google Pay-Per-Click Google, aka Alphabet company, has some of the best and most crucial web services and tools available for individuals, small businesses, or large corporations looking to make a strong digital presence.  No matter the size,...
Close The Distance With Marketing Automation

Close The Distance With Marketing Automation

by Julianne Nagy | Jan 12, 2021 | Digital Advertising, Featured Work, Marketing Strategy, Markting Automation, MarTech, Ontraport

In bringing a valuable product or service to the marketplace, how you engage with your consumer matters. As a result of Covid-19, it has become increasingly difficult to interact via face-to-face communication. Fortunately, the advancement of marketing automation...
How To Track Campaign Effectiveness with Google Campaign URL Builder

How To Track Campaign Effectiveness with Google Campaign URL Builder

by Chad Root | Apr 28, 2020 | Digital Advertising

A campaign is only as good as its outcome. How do you know if a campaign’s performance is up to par so that you get the return on investment you expect? Google Campaign URL Builder is a helpful tool that helps track each link you use in your campaign – even if that...
Spearhead Your Marketing with Google Tag Manager

Spearhead Your Marketing with Google Tag Manager

by Chad Root | Apr 27, 2020 | Digital Advertising, Uncategorized, Website Design and Development

If you aren’t already using Google Tag Manager to track all of your analytics, you need to start now!  Here’s why…. Sal What is Google Tag Manager? According to Google: Google Tag Manager is a tag management system (TMS) that allows you to quickly...
ONTRAPORT: Featured Marketing Automation Partner

ONTRAPORT: Featured Marketing Automation Partner

by Chad Root | Mar 23, 2020 | Digital Advertising

Utilizing ONTRAPORT for Drip Marketing Campaigns We met ONTRAPORT’s founder back in 2008. Back then, we were using Salesforce.com to organize contacts and manage our client’s sales pipelines. However, when it came to sending list-based emails, we were...
Make Sure your Email Messages Make It to the IN Box

Make Sure your Email Messages Make It to the IN Box

by Chad Root | Feb 3, 2020 | Digital Advertising

Email is an important communication tool that people are using more and more every day, for both personal and business use. Unfortunately, studies show that 91% of all email sent is actually SPAM! Thankfully, most of us have some sort of spam-blocking process going on...
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