by Chad Root | Mar 3, 2019 | Marketing Strategy
There are both art and science in sales and marketing. There are tools, metrics, and standards to meet with developing leads, creating content, and closing a sale. However, when you elevate sales and marketing to a true art, you’ve reached a level of sales expertise...
by Chad Root | Mar 2, 2019 | Marketing Strategy
A digital program management dashboard is a tool that you can use to monitor your digital efforts. The data collected from your relevant sources is compiled into an easy to use, “one-stop shop” for you and your stakeholders to view your digital performance. Many...
by Chad Root | Mar 2, 2019 | Events & Presentations, Marketing Strategy
Chad Root, President and Founder of Spearhead Sales and Marketing gave a well-received presentation to the American Institute of Architects (AIA). The presentation was a great opportunity to share Spearhead’s sales partnership and marketing automation expertise as...
by Chad Root | Mar 1, 2019 | Marketing Strategy
Planning and Creating Systems In order to start effectively integrating your sales and marketing, you have to start with a plan (one of Spearhead Sales and Marketing’s specialties!). Using the buyer’s journey stages (Awareness, Consideration, and Decision) will help...
by Chad Root | Feb 22, 2019 | Marketing Strategy
We’re marketing experts. We’re not shy about saying that. Spearhead Sales and Marketing is dedicated to helping our clients leverage our digital and automated marketing services in order to sell more products or services to their customers. What truly sets us apart,...
by Chad Root | Dec 14, 2016 | Marketing Strategy
Enabling sales in today’s business environment requires a new level of understanding and implementation. View this presentation to discover some of the practices that work in our digital age. Cutting-edge Ways to Integrate Sales & Marketing Whether you are in the...
