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Why Your Business Needs Professional Videos

Why Your Business Needs Professional Videos

by anitas | Sep 23, 2024 | Branding, Digital Advertising, Leverage Marketing Services Video Series, Marketing Directors Favorites

In today’s digital landscape, video content isn’t just an option for small businesses—it’s a must-have. From social media platforms to websites and email campaigns, video is one of the most powerful tools for engaging audiences, building trust, and driving...
Google Business Profile: Best Practices

Google Business Profile: Best Practices

by Chad Root | Jul 18, 2024 | Digital Advertising, Marketing Directors Favorites, Marketing Strategy

In today’s digital age, having a strong online presence is crucial for any business. Optimizing your Google Business Profile is one of the most effective ways to enhance your visibility and attract local customers. This tool is foundational to your digital...
The Strategy Behind Best Google Pay-Per-Click Ads

The Strategy Behind Best Google Pay-Per-Click Ads

by anitas | Apr 9, 2021 | Digital Advertising, Marketing Strategy, MarTech

The Best Strategy Behind Google Pay-Per-Click Google, aka Alphabet company, has some of the best and most crucial web services and tools available for individuals, small businesses, or large corporations looking to make a strong digital presence.  No matter the size,...
Close The Distance With Marketing Automation

Close The Distance With Marketing Automation

by anitas | Jan 12, 2021 | Digital Advertising, Featured Work, Marketing Automation, Marketing Directors Favorites, Marketing Strategy, MarTech, Ontraport

In bringing a valuable product or service to the marketplace, how you engage with your consumer matters. As a result of Covid-19, it has become increasingly difficult to interact via face-to-face communication. Fortunately, the advancement of marketing automation...
How To Track Campaign Effectiveness with Google Campaign URL Builder

How To Track Campaign Effectiveness with Google Campaign URL Builder

by Chad Root | Apr 28, 2020 | Digital Advertising, Marketing Directors Favorites

A campaign is only as good as its outcome. How do you know if a campaign’s performance is up to par so that you get the return on investment you expect? Google Campaign URL Builder is a helpful tool that helps track each link you use in your campaign – even if that...
Spearhead Your Marketing with Google Tag Manager

Spearhead Your Marketing with Google Tag Manager

by Chad Root | Apr 27, 2020 | Digital Advertising, Uncategorized, Website Design and Development

If you aren’t already using Google Tag Manager to track all of your analytics, you need to start now!  Here’s why…. Sal What is Google Tag Manager? According to Google: Google Tag Manager is a tag management system (TMS) that allows you to quickly...
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